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Until recently, most veterinarians thought marketing meant a sign, a Yellow Pages ad, and word of mouth. Now, not only do they HAVE to market, but also decide WHERE to market.
Kelly Baltzell’s in-depth experience and knowledge of online marketing work to educate her clients about how drastically things have changed, including how consumers search for information and why they choose certain products or services. Kelly helps make sense of the rapidly evolving marketplace, where consumers are always connected to multiple sources of information such as online reviews, search, websites, Facebook, Google+, and Twitter. Her hands-on approach provides practical strategies that can be implemented by any veterinary practice, whether they are new to digital marketing or advanced users. Major organizations across the country, as well as veterinary practices large and small, have found the online marketing information she provides so valuable, they request she visit them again to continue their education on this new and ever-changing marketing medium.
Kelly from Beyond Indigo spoke to our local veterinary medicine association. Wow! What an introduction to everything we did NOT know about social media and the Web! Her “lecture” style was very interactive and informative. We only had her for an evening and she barely scratched the surface of what she has to share—only we didn’t know that when we scheduled her! Would definitely be worth sponsoring her for an “all day” event.
Frankie Bonifacio, DVM
Northern San Joaquin Veterinary Medicine Association